May 17, 2012

Getting in the LinkedIn Loop: Leveraging LinkedIn for the Masses

Speaker : Donna Serdula

Date : Saturday October 1, 2011 — 3pm

Room : Tuttleman 403 A/B

Track : Social (Blogging, Twitter, Facebook, LinkedIn, Google+, etc.)

Level : Newbie : NO experience required


LinkedIn is the world’s largest professional network with over 120 million members. LinkedIn offers a unique opportunity to brand yourself as a polished professional and provides you with unending opportunities for networking. Learn the ins and outs of LinkedIn and create your very own LinkedIn strategy!

LinkedIn Profile Optimization

Speaker : Donna Serdula

Date : Saturday October 1, 2011 — 2pm

Room : Tuttleman 403 A/B

Track : Social (Blogging, Twitter, Facebook, LinkedIn, Google+, etc.)

Level : Newbie : NO experience required


How to optimize your LinkedIn profile to get noticed, find business, and get hired. Learn how to create a LinkedIn profile that is search engine optimized and sells yourself!  We will talk about crafting a compelling headline, interesting summary with a clear call to action, keyword-enhanced specialties, and we will also discuss how to embed your blog, twitter account and add video to your profile.