When organizing this year’s Podcamp Philly, we knew we wanted to work again with Li Evans and all the great folks who spoke at last year’s Search Camp, and this year, Philly’s Social Media Club is also joining Podcamp Philly, making this event a true coming together of our community. After all, while we can teach how to make great digital media projects for your business or passion project, you also need to know how to market them and make sure people can find them on the web- and that’s where bringing these three events together really benefits the community as a whole.
Here’s a preview of what we have in store for you for Search Camp:
- Online Marketing Overview / Jenny Du, AARF
- What Not To Do: Myths & Timewasters / Donna McCarthy, Wil Reynolds, Greg Meyers, Li Evans
- Local Search / Simon Heseltine
- Product Selling Strategies for Websites / Mike Abolofia, Taylor Gifts
- Understanding SEO / Wil Reynolds, Seer Interactive
- Photos, Videos & Podcasts in Social & Search / Liana “Li” Evans, Serengeti Communications
- Advanced Landing Pages / Greg Meyers
- Social & PR / Gloria Bell, Red Stapler Consulting
- All About PPC / Greg Meyers
- Hashtags in Search & Social / Eric Hebert, eVolver Media
- Brand & Reputation Management / Gloria Bell, Red Stapler Consulting
- Why Flash Sites Aren’t Good For Search & Usability / Kim Krause Berg, Cr8PC
- Social News & Bookmarking / Simon Heseltine
- Blended Search / Wil Reynolds, Seer Interactive
- Measuring with Analytics / Brian Cosgrove
- Finding Online Marketing Talent / Mike Abolofia, Taylor Gifts
- SEO vs. PPC vs. SM / Li, Greg, Wil Reynolds
- Making a Profit with Affiliate Marketing / Donna McCarthy, The Jar Group
And remember, that’s just the sessions available on Saturday! Keep reading to find out more!!


